Before...After (Comparing Layouts)

After receiving feedback the layout on the left is preferred. Firstly the initial eye contact and how you read the cover is from left to right and with the circle being on the left it doesn't follow through the normal way you would read it. The circle on the left also covers up part of Eve's arm and looks too big for the page as it's pushing the artist back. It also emphasizes that the circle is bigger than Eve's head which doesn't look good because she's being overpowered and it makes her less obvious and forward. With the circle on the right, you are able to see the bracelets on Eve's arm, which is part of the clothing I've chosen as it's part of personality/image. Another thing you can notice is the burnt orange colour.  On the left one, the colour is in a zigzag shape which covers the whole cover which works well and looks better. On the right one, the burnt orange colour is 'clumped' at the top section of the page. This divides the page and also the three colours that I've used.

LOOKING AT THE MAGAZINE ON THE RIGHT

In the top section of my magazine the three colours used are:

• Orange,
• Black and
• White

In the below section of my magazine the three colours used are:

• Light brown,
• Black and
• White

and this doesn't equal out the cover. From my feedback a majority of my improvements consisted of minor tweeks and with this I've found it difficult to work out a good layout. With the additional writing added (as part of feedback) I've found it hard to position it correctly on the page so that it doesn't look too cluttered. This is what made me completely change the layout. I'm planning to move the barcode onto the right hand side of the page which will be beneath the circle, so that I can put the writing on the left hand side and this should help with the page layout and it should look more professional.

Other changes I'm going to make are:

• 'ARTISTS INSIDE' non italic,
• Circle on the right side of the page,
• The orange writing back into the original position,
• Move the writing into a similiar layout to the orginal,
• Move the barcode,
• Redo some of the coverlines to avoid any pixalation when printed.

Experimenting With Layout

Part of my feedback was to add more writing. With this I have tried out a new layout in order for the extra writing to fit in well with the cover. I will ask for feedback on whether I should stick to this new layout or not. I've put the circle on the left hand side rather than the right. Then I've moved the writing around the page. This isn't final as I still have to 'tweek' a few bits, such as the writing and also the positioning of it.

Looking at feedback

 Some of the advice given to improve my front cover was to maybe change the image. I decided to keep the original image and just follow through the editing of making it sharper. The reason I didn't want to change the image was decided through looking at front cover images's of two Q magazines that portray the effect I want with mine. Firstly in the Florence magazine ,the image is fierce but not in your face as it's a long shot and is further back on the cover. It fits Florence perfectly, however it doesn't suit Eve T's personality. I feel if Eve has a picture similar to Florence for the front cover, she won't catch anyone's eye. This is because she's new and isn't being 'put out there'. Instead she's holding back and it will make Eve seem shy. It's won't help her on 'her road of fame' and this isn't how an artist should be promoted (unless they are well known). For example, Florence is well known AND the image is portraying a different side to her, therefore people will instantly want to buy this. Whereas if my cover is similar to this, people will not look at it twice. With the Kasabian cover, their more forward which will be easily spotted by people. It reaches out to the reader. That's what I need for Eve so that people will look at it and think 'whose that?' rather than just glancing and not bothering to buy it. Therefore you have to consider the fact she's new, so it's vital to carefully think about the pose, shot and clothing and I'm completely happy with how it is. It reflects her personality and promotes her well.

As you can see below, I've experimented a different shot (long shot) with Eve and straight away you can notice that this kind of shot doesn't work. The impression I get from it and what I think other people will get is 'who is she and why is posing like that.' This is definitely not the right impression, she needs to be welcoming yet reflect her personality too. Therefore I've chosen to stick my medium shot. 

 

Magazine Publisher Logo

Through research, I've found two publishers. They were quick to find and were recognised by the people I asked which speaks to me as the most popular publishers. What I found when looking at the websites was the wide range of media that the publishers brand.

IPC MEDIA

IPC MEDIA is a leading publisher in the UK. It produces over 60 media brands, an example of a magazine is NME. It targets three core audiences. These are men, mass market women and upmarket women.
The design uses letters rather than imagery to portray the publisher. I've used this too.

EMAP

Emap has been successful through on-line and off-line publications, conferences, awards, exhibitions, festivals, data and intelligence services. They cover all aspects of digital media, particually broadcasting, advertising and film. Their success is seen in the UK and Internationality.
There design uses simple letters on a bold background which stands out.

MY MAGAZINE PUBLISHER LOGO

The inspiration for my design came from my initials, followed by the idea of my target audience. My audience is aimed at men and women of a mature age, therefore I feel that, that represents a vast majority of the consumer. The circle in my logo is to represent all the target audiences/consumers that there is and it brings them together as a whole consumer. As you can see, some of the circle is chopped off by the letters ERH. This represents the target audience that I haven't appealed to with my magazine and it also supports my idea of my audience being a vast majority of the consumer as only a fraction of the circle is cut off.
I want to show attention to detail and give a reason for everything I've done for my magazine. Therefore I feel that I've not just made up any logo and stuck it on the contents page without any meaning. So that's why i brought in my target audience as part of my inspiration. Also the writing 'Media' is put directly under the ERH to therefore show that my publisher is named ERH Media. Also note that the final Logo I include on my Contents page will be more sharper and less pix-elated. The background will not be white, but clear.

Improvements

Feedback following the first drafts of my magazine's front cover, contents and double page spread.
An improvement point that I was given regarding my front cover was the main image. From a distance the main image looks fine, but when zoomed in, it is slightly obvious that the pixels are a bit too soft. The picture was taken with an SLR camera, so instead of taking the photo again with another camera I attempted to adjust the sharpness of the image. Below I have compared the adjusted image (on the right) to the original image (on the left), and I will ask for feedback on whether it's proven to be an advancement OR whether it could do with some more work to it. A particular area that needed adjusting was the eye area and I have slightly defined them more. You can also notice the more sharpness on the face area and also the hair. However I feel that the jacket area could still do with some more sharpening. 

SECOND ATTEMPT
I feel that this is too sharp and looks too unrealistic and false.





SKIN TONES
Part of my feedback was changing the tone of the image. From looking at the print out of my front cover, it seems that the skin tone is slightly yellowy. Therefore I've used the dodge tool on photoshop and lightened the tone of the face. I did this following the sharpness change that I also did (as seen above). Below is the third part of the editing progress.

Above you can notice that I made the image slightly darker to even out skin tones after increasing the sharpness of the image.

Progress on Front Cover

This is my Front Cover first draft in progress. I completed this and then asked for feedback. One thing that was complimented was the colour scheme matching the clothes, and also the font. However there was also some areas of improvements suggested. 
Firstly I was advised to put the masthead and the banner behind the image, however I disagreed with this. I felt that because it's the first issue of a BRAND NEW magazine, it's vital that the masthead is bold and stands out to readers. It is a good suggestion having it behind the image, however the reader needs to see the name of the magazine and if it's placed behind, all they will be reading is 'Sa'. Further down the line of selling the magazine would be a more appropriate time to put the masthead behind the image as the magazine would've become more known and recognisable to readers. Another piece of advice I was given related to the masthead is that it needs to be bolder. The font is too soft and doesn't go so well with the cover as a whole. Therefore in my final first draft I used the same font, however I spelt 'Sample' in capital letters. I prefer it this way because it fits in so much better with the other fonts, and it also relates to it being a first magazine. With it being more bold, the masthead will be unmissable!
Another area of improvement that was advised was the cover line fonts on the left side of the page which I was unsure about already. I thought that because it's a different colour and on a different colour background, it caused them to look less bold than the ones in black. However when I came to fix this, what I realised was that I had used the same font, but with a lower boldness than the ones in black. I also pulled them out more horizontally to match the black cover lines on the right side. This has improved the look of my magazine and made me more symmetrical.
I had split my magazine in three sections. The first being the masthead, face of image, and the black cover lines. The second being the 'This months hottest' and the third being the 'EVE T' circle and the orange cover lines. I was advised to bring the & sign on top of the 'EVE T' circle. However I felt that by doing this, it reduces the 'bold' and 'most important part of the magazine' effect that I wanted. If I keep it behind the circle it pushes the 'EVE T' to the front, making it clear that this is who the image is of and this is what you must read inside! By putting the circle behind the & it reduces the effect I wanted.
I was also advised to move the bar code off the jacket, which I have, and also to move the issue number to below the banner, which I also have done. This makes it clearer that this is a first issue and it also makes it more easy for the reader to know the date of the magazine.
Finally, my image. I'm really pleased with my image and it's exactly the pose and look that I wanted! I think it's perfect as a front cover image. It's not to 'catalogue' or 'seductive' in terms of the Trevor Millum poses. It portrays her as dominant, glamorous (choice of clothing and subtle make up and hair), and also has attitude which is EXACTLY how I have wanted my artist to come across from the start. Also the colour scheme goes well with her clothes and also adds to the effect that I wanted to come across with the front cover. I'm really happy with the effect because I wanted the main characteristics to come across in the front cover as it's what the reader looks at first. It's like a first impression so I wanted to create these effects so that the reader gets a generalisation of what she's like prior to reading the article. The image also helps with this as she's leaning forward as though she wants to speak to the reader, which makes them more involved and also helps them to like the artist before reading about her. If the image was too false or 'catalogue' like for example, it would damage the readers impression and make it harder for them to come up with an assumption.

Progress on DPS

SINGLE CD COVER

I have made this SINGLE CD COVER because I wanted it to appear on my DPS, promoting her single. It will appear on the right page, at the end of the article. My inspiration for the look of the CD cover was the artist 'Kesha'. From the beginning I have used Kesha as inspiration for my artist because of her style of music and her photo shoots. I looked at some of her CD covers and I really liked the 'glittery' effect seen in some of them. However with my CD cover I felt that the glitter doesn't reflect my artist correctly so I went for a 'glossy' look which I feel links with her glamorous personality. The deep and darker colours also reflect my artists attitude. I think my CD cover fits my artist and the genre perfectly and I'm pleased with what I've produced.

Final photo idea's for my DPS

Photo shoot for the final photos with Eve!

These are my final photo's for my magazine (not yet edited). I took them in my local village hall so that I could use a white background. I took a total of 246 images and narrowed them down A LOT! I wanted my artist to look really up to date with fashion and to look glamorous, so I took photos in a variety of outfits. I wanted the make up to be subtle because personally I feel that if too much make up is worn, it makes it more suitable for a fashion magazine rather than music. Also because I want my artist to come across glamorous, too much make up would overpower this. I also wanted to keep the element of her background (her past/upbringing) in her look and I feel that this is the effect I've created.
I knew exactly what poses I wanted before hand, as I had researched artists with similar genres and looks to what I wanted. Then I looked at how they pose etc. Followed by then looking at a variety of music magazines and the images used inside of them. I came to the photo shoot with a list of poses I needed to get and I feel I got the exact poses I wanted.
I only used one prop (a microphone), and I'm really pleased with the turn out of those images and I'm using one for my DPS. I wanted a variety of long shots, mid shots and close ups. Other than wanting a mid shot for my front cover, I didn't have a certain decision of images I definitely wanted on the Contents and DPS and it was hard to narrow the images down. I had a variety of different poses that reflected the personality of EVE T and also her music genre. I quite like the laid back poses such as the ones with the microphone and her smiling. I like these because she isn't making eye contact with the camera and it creates a relaxed and laid back effect. It portrays that she isn't too bothered about doing modelling and perfect poses etc, and this reflects back to her upbringing, personality and style of music. I feel that the microphone image I've used in my DPS links with the article as she talks about how she wants to have fun with music. In the image she is about to sing, or already has and is smiling which helps portray her personality. Also because of the non direct eye contact, it looks as though she's engaging with other people, which makes the reader feel less intimidated by her. I think in most magazines, artists seem intimidating because of their wealth and because their famous and I think that some images used in magazines are intimidating to the reader and has an 'in your face' effect. Also I tried to create the effect that she doesn't think she's better than other people and that she is on the same level. I felt I have achieved this through the photo of her on the floor in my DPS (and where it's placed on the page). Connotations of this image are 'below, lower, look down on' etc. THEN the long shot of her looking dominant meets with the floor shot and equals it out, bringing upon the effect are equality. Then the close up image of her I feel gives the effect that the reader is getting to know her and feels close to her because of this.
I think the effect from the photos is that she's down to earth, has attitude, is on the same level as readers and is glamorous.

Front Cover Mock Ups

After completing my first mock ups, I found that my Photoshop skills have improved and I’m getting used to using it. However looking over what I’ve produced I’ve found that there are certain areas of improvement.First of all, something I dislike on all three covers is the font used for the 'Eve T' writing. I have used the same font on all of the covers. I feel that it looks as though it's out of place and doesn't merge in with the rest of the page and looks 'false'. I think it does fit in with the music genre; however the background image isn't the kind of style I want, I just focused on getting the poses that I want to use in my final shots.In the first cover, to improve it I would make the circle slightly bigger and move it further down the page (keeping it on the same side). This would uncover the face more, instead of hiding it. Also I would make 'This Month Hottest' bigger and move it further down the page. I quite like the colours that I’ve used however, because the image is black and white I think I need to make the colour of the text brighter, so that it would stand out more when on a shelf. Black and white colours tend to be missed, and I feel that the text is too dark and it needs to be more striking and bold.

On the second cover, other than the Eve T font there are also other areas that I feel could be improved. The image doesn't go but once again I was thinking about the pose and positioning on the page so that I could fit the writing around it. I also don't like the masthead 'SAMPLE'. It could be something to do with how it spreads across. I feel that 'Eve T' over powers the masthead and it looks a bit unprofessional. Similar to the first front cover, I would move the 'hottest' cover line further down the page, keeping it on the left hand side. I like the colours I’ve used and how they go well with the image but again, I think they would look better and more appealing with being brighter.

On the third cover, again I focused on the pose and positioning of the image, however it's too girly and pop-like. I focused on the background cover (black) and I based the colour pallet (3 colours) that I’ve used around the image. For example, the pink text goes with the pink lips. The whole page is kind of based around a triangle shape so I positioned the text around this shape. I feel that the face needs to be clear and the writing should be below the chin. Then I’d move the barcode to the right and under the banner, along with the price and issue number. Then finally, I would make the 'Sample' bigger.

Overall my two favourites are the first and third covers. I like the image and the layout of the cover lines, features etc. I would change the colours, and maybe consider using a different font.

Test Shots for the Contents Page

The purpose of doing these Test Shots for my Contents page was to experiment with images and get an idea of how I would place things on the contents page (get an idea of layout). I chose to use a male model because I feel that by using a male, it will help set the genre of my magazine and also make it appeal to both men and women (which is what I want). I think that if I use another image of a female on the contents page, the magazine will come across more pop like and my target audience won't be reached.
I chose to dress the model in hip hop style clothes, especially noticing the hoody, and the shoes. I also wanted to include a guitar. This was because I had looked at many magazines for inspiration and a lot of them tended to include a guitar. Also, an idea that sprung to mind was to create a 3D kind effect. If you look back at my contents page mock ups and also on my pitch, there is a contents page where an artist is throwing a record which overlaps onto the 'Contents' cover line. I really like this idea so I'm considering, for my final shots, to create the same effect, however replacing the record with a guitar.

I took 100-120 photos all together and narrowed them down to the ones I have on here...
Beginning with the first shot, I really like the black and white colour scheme, and also I like the pose and the angle. I think this image portrays a love for music and gives off feelings of inspiration. It fits in with my genre because it has the 'cool' effect.
I like the pose of the second shot, and the way the model is stood. However I don't like how the guitar is positioned. I dislike like how it points and I feel like the image doesn't come together because the end of the guitar is almost coming forward and I feel like it needs to be brought back into the image so that the model is the main focus rather than the guitar.
To begin with, I did like the third shot's angle. However after analysing it I don't think it works. The image is too complicated but also seems boring. I don't think it would work on my contents page.
I like the fourth shot, once again, partly because it's black and white. I think the black and white colour scheme makes it more professional and as a whole, looks better. If I was to do this again, I'd position the guitar slightly up towards the middle part of the picture, so that it isn't just hanging at the bottom.
I like this fifth pose because of the leaning forward positioning. I think this reflects the genre and has an attitude effect to it.
The sixth and seventh pose are slightly similar. However I prefer the seventh pose more than the sixth BUT I prefer the colour scheme on the sixth rather than the seventh. I think this pose would look good on the contents page. However my minds still set on using the 3D effect that I want.
The rest of the poses definitely portray my music genre and I think they go really well and would look good. I feel like I've got the clothing of the model just about ideal along with the poses. With the final image, I just wanted to try out a different angle, and brought the main focus on the shoes. However I don't plan to use an image like this on my contents.

Overall, doing these test shots gave me a general idea of what sort of images I want to use on the contents page and how I would use them on the layout. It's made me more confident with my genre as I managed to create the look that I feel is perfect for my magazine. I have compared some of the test shots with my contents magazine mock ups and I've got an idea of where they would go on the page. I feel that these kind of test shots I've taken would work better on the first and third contents page.

Double Page Spread Article-Discover New Music

Hot off the press, this month’s Sample magazine is introducing a new, modern artist, Eve T who is soon-to-be hitting up the New Year charts with her dance and hip hop based music. Our nineteen year old, glamorous, Leicester lady will be releasing her single ‘Last Trick’ this year. As featured in such magazines as Q, Eve was related to artists of the likes of Katy B and Kesha. Her current music calls out to all teenagers and young adults and will definitely have a positive knock-on effect on the charts. With her 'not so gaga' fashion, yet highly up-to-date trends, she is definitely one to look out for to set out a new trend and become a model for young girls and women. Her life has been completely transformed and she quotes ‘I’m no longer living in reverse’. Constantly on-the-go Sample magazine had the chance to interrupt her fast paced lifestyle and we caught Eve in the Abbey Road Studio in London and asked a quick five questions.

1.   Tell us a bit about yourself, where you’re from and how you found your love for music for those of our readers that don’t know who you are.
Well, my full name is Eve Jessica Tipton. I grew up in Leicester living with my mum, dad, and brothers and I write and sing songs with a hip hop and dance genre. Erm I actually didn't start writing until the age of fifteen. My EX boyfriend who was a couple of years older wrote music and sang. So in all honesty, that’s the point in my life where I found my first love (pauses) for music! (laughs) So yeah, I went through stages of writing tremendous amounts of lyrics and then at other times I felt like I hadn’t written in so long. I love writing because you get in this zone and personally, it helps me to forget everything that's ever has or is bothering me. It is difficult to write and I’m grateful that I have the chance of being able to write my way into my own little 'get away' (laughs). My genre of music is partly influenced by my three older brothers and my upbringing. Being around people who love their hip hop kind of style and music, kind of wore off onto me. I also love dancing so it kind of all comes together in my music. It’s a great feeling how I can share things that I love.

2.    So what actually inspired you to make this single and what is the real meaning of the song?

After being signed by a label I spent my early days forcing myself to write songs that HAD to be perfectly polished, but there was always a part or that little edge to them that I felt was missing. As most girls do, we all discover and experience problems with the males. As I said previously, writing helps me to forget everything that has or is currently bothering me and it’s a way of letting your feelings out. I wouldn’t like to say that my last relationship inspired me to write this song because if anything, my ex was no inspiration to me! However either way, if this becomes a hit, he only has himself to blame (laughs). So basically I was just writing my feelings down and BOOM I had a song (laughs). I'm kind of portraying a number of things with this song. The title Last Trick, as in, that’s the last trick you'll pull and also Last Trick, as in, that’s the last man I’m going to let fool me around. Does that make sense? (Laughs). The rest is for you to work out! Get listening to the lyrics! There's more to what meets the eye! 
3. Certainly something to listen out for then! There’s been rumours about working with Will.I.Am, if true, what was that experience like?
I have been approached by the man himself but I don’t like to say much. I’m all about surprises (laughs).  It was absolutely amazing meeting him, I tried to stay professional when we first met but no doubt my HUGE grin gave away my frantic screams I was holding back inside! (laughs). What we’re producing is definitely something that will be big. Well I think so anyway (laughs). He and I have clicked and just get on like bread and butter. I’m saying no more! Watch this space!
4. Is the album finished yet?
No, but it’s very close to finishing. I’ve just got to really put in all the hard work in my last songs to make it perfect. I’m a bit of a perfectionist if I’m honest, plus you can’t afford to make mistakes with first impressions! One night I was up till 4 in the morning just because I couldn’t sleep. It’s definitely one of my hardest challenges because there’s so much pressure but I’m so eager to get this done. I’m so excited for you guys to hear it, I really am. It’s making me excited just thinking about it (laughs)!
5. What can we expect from you in the future?
If everything is successful I hope to have enough fans to tour, that would be more than amazing. I hope to just have fun and make music that people enjoy as much as I do. Like I said before, writing is difficult and not all of us can do it, so I want to share mine!
I want people to have as much fun as I will be!

So there we have it, teaser incites of what’s to come. Get ready for the dazzling Eve T to interrupt with new and fresh tunes. Forget POP taking up the charts and get ready for our daring, bold yet cool Miss Eve who will shift the playlists with her cutting edge music. Her single will be available on iTunes in February and of course make sure to listen out for stirring of the duo that’s yet to come...What a great start to a new year!

Contents Page Mock Ups

After receiving feedback, it seems that the second mock up is the most popular. I think this is partly because the layout is clear, easy to read and also the colour scheme works well together. However I came to the conclusion after researching music magazines with similar genres to mine is that the dark colours won't work well on the page as a whole because it doesn't go with my genre. As Matt said, they grey colour pallet works well with the grey scale images, however I'm not certain if grey scale images would work with my genre and idea of photo shoot poses etc. I'm going to experiment with different colour photos with my final images too see how well it works with the page. I like the effect the images give off on the second mock up because they're bold and uncomplicated. I agree with Lucyann's comment that the first mock up is more my genre, therefore I've decided to use the second mock up's style of image and the first mock ups layout so that I create both effects from the two mock ups on one. I also agree with the comments relating to the fonts used. I feel that the font I've used looks unprofessional and doesn't fit with my genre. I also feel that it doesn't fit with my target audience. My target audience is more mature as their older, however the font I've used fits more of a younger audience targeted magazine, so I have changed my font and also made it smaller. Also the page numbers on the images (as advised) would look better without the white background so I have considered doing it without the background AND making it smaller. I like the size of the banners on mock up one and two, however I think it would look better if I make the banner at the top, slightly larger than the one at the bottom just to make it fit and look better on the page. I quite like the use of colours on all three as they're all bold and striking which reflect on my genre, however I'm going to look at my models clothing before making a final decision on what colours to use. Then after deciding, I will keep the same colour scheme throughout my magazine.
Another point is that the layout of the writing on my contents should be split up into about three columns so I'll have to make it more narrow. This will help to make it more professional looking and will help me to split the page up more. I think contents page's are based more on layout rather than images. If I get the images in the right place AND the right size, I can position the writing more professionally. For example, an image at the top, then writing below. Then I'd add images in the columns to split the writing up in smaller blocks.
To create a good contents I think the images must work well with the writing. There has to be a lot of writing because it's telling the reader about each page, therefore the images help to tone it down by making it more easy to the eye. So if I get the positioning and colours of the image right it will help make my contents page an easy read, which will appeal to the reader.
Initially my favourite was the third mock up but realistically I feel that this won't work because the main image of the person throwing a CD needs to be EVE T. I feel that an image of EVE like this will contrast the effect I want to achieve through the photos of her, therefore it won't work because it's portraying her personality different and also it's too powerful as a first impression.

DPS MOCK UPS

Test Shots with Lucyann

Test shots help to chose and experiment with poses, positions etc and also to get used to using a camera and I have found that it has really helped and was easy to get into. I really enjoyed taking my test shots and took a variety of photos, so I’m looking forward to doing my final shots.

Test shots

My first picture is a mid shot of Lucyann. I think it fits the Trevor Millum ‘seductive’ pose because her eyes are less wide, her expression is confident with a hint of a ‘lips together’ smile and she looks cool and steady levelled. I have edited this photo slightly; defining the cheekbones, which I think looks effective as it’s what draws you into the photo. I didn’t specifically choose her clothing as it was only test shots, however the ‘hood up’ look adds to the cool/attitude effect which is what I want to achieve in my final shot. The photo is quite simple and I’m not sure whether it will reflect the personality of my artist in the final shots so I think I will look at this photo as an influence to what kind of editing I want to achieve.

In this second shot I’ve taken a close up of Lucyann. I love the angle, the positioning and the way her eyes are facing. I don’t like the smirk as it makes it look more comical and this doesn’t reflect my artist. The effect portrays Lucyann as dominant but with attitude and style.

The third shot is focusing on another different angle. I like the effect given from Lucyann leaning as it once again adds to the attitude. However I dislike the hood being up in this one and also the hands being in the pockets. I think this gives a bad effect. To me it comes across effortless, boring, and also rude. I also dislike the pose because it seems too serious. However I need to take into consideration that my artist (Eve) will be dressed more glamorously and the serious pose could tone it down slightly to create that cool effect.As I’ve said above, this fourth pose sets off the same effect as the third did. I dislike the angle too as it seems like an image of a person you would stereotype of living on a rough estate. It comes across unprofessional. However I do like the way the eyes are facing.

I love this fifth and sixth shot and I may consider using these styles of images on my double page spread because that’s where I will reveal more about the artist, so that readers can get to know her more and the pictures give off the first impression. The leaning forward and the subtle smile, tones down the attitude effect given from the hands being in the pockets. HOWEVER in some ways, I don’t think this is the right pose to portray my artists personality.

These two final poses are just fun, mid shots and long shots that I feel helped my model to loosen up and feel more confident. I need poses like this so that the picture doesn't look fake, too serious and forced such as the Trevor Millum Catalogue pose. I’m DEFIANTLY including a long shot such as the one here. I like the pose, positioning and facial expression. 

What the test shots revealed

An important factor that i now have to really work on is creating the right pose and look. I found it easy to use the camera and to choose and try out the angles, however i need to tell my model exactly how i want them to look. This includes facial expressions, the direction of eyes, their stance. I also need to consider the right colour clothing so that i stick to the 3 colour rule.

I wanted to take a range of cool , posing shots to experiment with the theme and style of my magazine. My test shot model is Lucyann and I took overall, about 40-50 photos of her. These are some that I picked out and analysed.

I'm considering these names for my masthead...so far...

• Hush, 
• Property,
• Zone, 
• Shaded, 
• Shot, 
• Pride
• Affair
• Impress
• One
• Sample
• Features
• Finest
• Spins

I'm still thinking of names and I'm going to do a questionnaire asking my target audience which they prefer and what they find the most eye-catching, yet different.
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After doing a short questionnaire asking teenagers between the ages of 16-18 and after considering peoples opinions, I have come to the final decision to use the name Sample as my masthead. I find that it's short and snappy and goes with my magazine music genre. Also after practising the name with my chosen font, it looks good and will be bold and striking on the front cover :)

Artist Biography

Eve T

Age 19
English singer/songwriter
Genre of music - dance/hip hop
Releasing her first hit song in 2011 called 'Last Trick'
Has been ask to collaborate a single with WILL.I.AM


The artist's character is very glamourous with a twist of attitude which relates her and her music with artists of the likes of Katy B AND Kesha.
With pop artist's taking up the whole chorus of the charts, artists such as Eve T will interupt with new, modern tunes aimed at a variety of music fans. Her boldness, daring, yet cool personality will boom up the playlists.
As featured in such magazines as Q Eve T sets out a new trend to follow. With her 'not so gaga' fashion, yet highly up-to-date trends, she is definitely one to look out for that will become a model for young girls and women. But what brings it all together is that her music calls out to men, women, boys, girls of all mature ages.

Experimenting With Fonts

These are some example's of what style of fonts I may want to use. I didn't want to overdo it with too many ideas of fonts as it would be harder to narrow it down. I found these fonts on dafont.com which has various styles. 

The headings on the website helped me to narrow it down for what I was looking for. I found these fonts under the headings 'Retro' and 'Basic' and have split them into MASTHEAD and COVERLINES. With my genre being dance/hip hop the font CAN'T be 'groovy' or 'curly' styled. It needs to be bold, fierce and appeal to males and females. If I were to narrow it down some more for the MASTHEAD fonts I'd keep fonts 1,2,5 and 6. 

As for the cover lines, I want to keep them simple as I plan to use the cover line font as the text font in my magazine too. I quite liked the italic effect and wanted to experiment with that, however I think if I were to use it, it would be for smaller cover lines on the page as it could look out of place and not link with the music genre. Another thing I dislike is the curly C on the third cover line.

I put the fonts on this background to try out how it'll look. I wanted to create a strobe light effect and I added brightness as that's what I want to achieve on my magazine. I kept the colour simple for now and it's a good background colour to 'bounce' everything else off. So far I think I want the font colour to be black but that isn't my final decision.

Target Audience Profile